Good Dog Auto Glass
From a “kindergarten-ish” site to the auto glass crew you’d trust with your car.
Copywriting · Branding · Website · Lead Capture
Industry
Mobile auto glass
Services
Brand + website + copy
Timeline
Built in 2 weeks, two Sprint Days
Result
More leads in the first few days
Where they started
They came to me feeling outgunned and embarrassed by their own website.
Louis and Stacy had 15+ years of experience and 4.9-star reviews, but their site was cluttered, keyword-stuffed and rented from a provider they couldn’t leave without losing it. Next to the national chains, it made a great local shop look like a side project.
“It’s almost hand-drawn, it’s almost kindergarten-ish.” — Louis
After working together
The transformation
Owned
Their site, domain and email, no more renting or pay to play fees
Booked in a tap
A simple quote form for a 100% mobile service that goes straight to their inbox
Warm, not generic
Taking their current brand but making it feel kinder- less overwhelming and more warm, not harsh.
How we did it
Strategy first. Then the pretty.
Clarity & messaging
A deep-dive session to find the gap between how small they looked and how much care they actually put in. That became the tagline “Your Companions in Auto Glass.”
Brand identity
Retro-modern design built on their own purple and yellow, with soft gradients and real team photos instead of stock.
Website build
Streamlined navigation, a custom quote form, insurance education, and mobile service front and center from Everett to Olympia.
The details
A brand that feels vintage, soft and safe
“The web form is great. We’re actually getting more in the first couple of days than we have with [our old website].”
Stacy
Owner, Good Dog Auto Glass
Ready for yours?Let’s build a brand that sells.
Done for you in 1–3 days of your time.